Integrate Social Engagement Into Your Marketing Strategy

Work with our Digital Strategists to plan your strategy for building Social Engagement into your integrated campaign plans. Build buyer’s journeys that leverage Social Engagement to support email, experiential, paid and other marketing channels

Reach More Decision Makers At Every Stage Of Your Marketing Funnel

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Integrate Social Engagement Into Your Campaigns

We understands B2B software buyers better than any other agency. We get closer to what drives your prospects to engage and convert in the buyer’s journey.

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Find and Engage Decision makers with pinpoint accuracy

A structured program that moves beyond classroom training to produce true behavioral change. Enable your heroes to deliver powerful social selling experiences and top line results.

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Use social nurturing to supercharge your aBM strategy

We build our own AI-powered applied propensity models and use advanced analytics to guide your teams execute truly effective campaigns.

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Inspire authentic conversations that deliver relationships not impressions

It's no secret that sales and marketing don't always see eye to eye when it comes to demand generation activities. Integrating Social Engagement into your marketing strategy help bring the two disciplines together, improving the quality of prospects, providing a shared engagement model that increases lead consumption, and accelerates the marketing journey and time to close of your marketing campaigns.

Our portfolio of marketing training and consulting solutions includes the building and activating of go-to-market messaging, along with marketing strategy and individual marketer skill development.

Apply the power of social to your most critical marketing metrics

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Social Engagement for Modern Marketers

Social Engagement is a fundamentally different approach to marketing, one that focuses less on the content and more on the relationship and engagement. It means marketers must rethink their approach to content creation and dissemination. In this workshop, we cover the basics of Social Engagement campaigns. The strategies, metrics, and approaches behind the most successful campaigns and look behind the scenes at some of the pitfalls and best practices of driving Social Engagement campaigns.

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Social Engagement GTM Strategy Planning Workshop

Social Engagement shines as a channel that's part of an integrated marketing plan. In this interactive workshop setting, we introduce marketing communications teams to Social Engagement and work to infuse social engagement into upcoming or existing marketing plans helping build a Social Engagement strategy for the modern B2B buyer.

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Building a Social Lead Management Process

Social Selling and Social Engagement emphasize relationships, creating value, and helping prospects buy over content and information sharing. This means that both the sales and marketing teams must work closer together, in a truly integrated manner that enables the flow of leads from marketing to sales while maintaining the relationship and ensuring value is added to the engagement at every touchpoint to maximize the chances of conversion. Additionally, social leads are fundamentally different from the traditional form fill or inbound request. In this hands-on workshop, we help modern marketers build GDPR compliant processes for Social Lead handling and leverage best practices to integrate them into existing lead management systems and workflows.

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Stakeholder Management For Social Engagement Marketers

Stakeholder management probably isn’t the first competency that comes to mind when thinking about a senior digital marketer’s skill set. Yet, when it comes to Social Engagement marketing and short circuiting the traditional marketing to revenue cycle, there’s not much we can get done without it. In this workshop we work with modern marketers to help map out the most strategically essential stakeholders, find out their stance, and put together a plan to keep them engaged and supportive to ensure the success of Social Engagement initiatives.

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Let’s talk about how we can help your B2B sellers and marketers unlock the power of your social network